JEWEL-OSCO — BE A LOCAL

No one knows Chicago like Jewel-Osco. Not Whole Foods. Not Mariano's. Not Trader Joes. "The Jewels" has been a key part of the community since 1899. These days, grocers are quick to throw around the word "local." But Jewel owns local. And this campaign puts their stake back in the ground, with a giant city of Chicago flag waving from the top of it.